Vive la France!
Violette Serrat is a french make- up artist and contributor of Vogue Paris. She runs one of the most popular Youtube channels where she shares her beauty secrets to create the perfect french girl make up.
French girls have a certain je ne sais quoi, we all agree on that. Are you ready to steal their beauty secrets? Here there are few easy rules:
- Say yes to a red lip. “I think we’re more about red lips,” she claims, listing MAC’s cult-classic lipstick in Ruby Woo as one of her all-time favorite bullets. “That’s the identity of a Parisian woman.” It’s how you wear a crimson or scarlet shade that makes it fully French, though, she insists. “Red lipstick is a fashion accessory. So we won’t wear any other makeup with it. Then our hair has to be messy, our skin has to be perfect, and we’ll just wear jeans and heels because the lipstick makes the statement.”
- Bring Light (Not Shadow) to the Face. “We never contour,” Violette says of an inherent dislike of brownish shading powders or creams. “For French women, contouring is very scary, because it changes the sculpture of the face. It’s much more about adding highlights,” she explains. “They catch the light on the cheeks, and on the Cupid’s bow of lips so you don’t really need contouring.”
- Make Your Smoky Eye a Little Bit Messy. “The other makeup that is really French to me is the smoky eye—but it’s a messy smoky eye with a creamy texture,” contends Violette, who points out that dégradé lids, “sparkly effect” shadows, and perfect lashes are the opposite of chic, as far as French women are concerned. “We’re very lazy! We’ll just use one product, put it all over, and blend it with our finger. Then we’ll [groom] our eyebrows, put on a bit of blush and concealer, and go.”
Watch this video for more tips on how to use Violette’s favorite products.